Personal Data Protection and Privacy Policy of BPLAY GLOBAL CONTENT, S.L. (hereinafter b!Play) with its registered office at Calle Santa María 36, bajo, 28014 Madrid, email, telephone 911 591 777. Access to our web site, (hereinafter the “web site” or the “web page”), implies your acceptance of our privacy policy.

 The purpose of this declaration is to inform Users (hereinafter Users) of the general policy followed by b!Play on privacy and personal data protection. This Privacy Policy may vary depending on legislative requirements or self-regulation measures and users are therefore recommended to consult it from time to time. It will be applicable in the event that any User decides to complete a form requesting personal details.


The personal details we process come directly from you and comprise the following categories:

  • General information, such as your full name, postal and/or email address and contact details.
  • User name and ID code.
  • Professional information, such as your professional category or any other information that might be strictly necessary in order to provide our services, provided that there is a connection between your access to our services and your job or professional category.

We do not process any specially protected data.


The personal details of Users will be processed to render the following services, in particular:

  • To communicate with Users.
  • To manage Users’ access to the b!play demo
  • To take non-automated decisions about the possibility offering Users our services.
  • To improve and continuously verify the quality of our services (for instance, by conducting satisfaction surveys, research, and analyses in connection with our services).
  • To resolve complaints and manage requests for information.
  • To comply with any legal obligations to which b!Play may be subject, as well as to respond to requests from public administrations or governmental bodies, and lawsuits.
  • As indicated above, we may use Users’ personal details for a series of purposes related to the services we render. In this sense, the processing of Users’ personal details will be protected by the following legal bases:
  • The use of Users’ personal details is necessary for the performance of the corresponding contract or the provision of the b!play demo access services.
  • As the communication of personal details is a legal or contractual requirement necessary to subscribe the said contract, Users are informed that they are obliged to facilitate their personal details and the consequences of not doing so may imply the non-provision of the service requested.


During the period processing persists, b!Play will not perform any assignment nor any transfer whatsoever, except when obliged to do so in law.

Optionally, temporary transfers will be made to computer Service Companies: Data Processors outside the EU, subject to Privacy Shield. b!Play has contracted its virtual infrastructure in accordance with the cloud-based computing model using a supplier and under the terms of the EU-US Privacy Shield agreement. Information available at

When communicating your details, we will always adopt appropriate measures to ensure that your data are processed, protected and communicated in accordance with applicable legal obligations.


Generally speaking, we will only retain personal details for the time necessary:

  • To provide our services
  • To comply with the purposes described in this Data Protection Policy
  • To comply with our legal obligations and/or protect our rights.

All personal details provided will be retained as long as the relationship with b!Play continues to exist and until such time as Users request their elimination. They will also be retained in accordance with the legal deadlines established for tax and accounting purposes, counted from the last communication.


In accordance with data protection regulations, Users have certain rights with regard to the personal details b!Play processes about them:

  • The right to request access to their personal details.
  • The right to request their correction or elimination.
  • The right to impose limits on their processing.
  • The right to oppose processing.
  • The right to the portability of their details.
  • The right to withdraw consent given previously.

Anyone is entitled to obtain confirmation about whether or not b!Play is processing personal details that affect them. Data subjects are entitled to access their personal details, as well as to request the correction of any inaccurate information or, where appropriate, to request its elimination when, among other reasons, the information is no longer necessary for the purposes for which it was collected.

In certain circumstances, Users may impose limits on the processing of their details, in which case we will only retain them for the exercise or defence of complaints. In certain circumstances and for reasons connected to their particular situation, Users may oppose the processing of their details. In this case, b!Play will cease to process their details except for legitimate mandatory reasons or for the exercise or defence of possible complaints.

If you have given consent for any specific purpose, you are entitled to withdraw the consent you gave at any time, without this affecting the legality of the processing based on consent prior to its withdrawal.

To do so, you may send a written request to: Bplay Global Content, S.L., Calle Tamayo y Baus 7, 1st Floor, Left, in 28004 Madrid, or you can also send an email to:

If you feel that any of your rights have been breached with respect to personal Data Protection, especially if you have not received a satisfactory response in the exercise of your rights, you may submit the complaint to the competent Data Protection Supervising Authority through its web site:

Pursuant to the provisions contained in article 21 of the Information Society (Services and E-Commerce) Act (Law 34 dated July 11th, 2002), if you do not wish to receive any further information about our services, you can de-register by writing to the email address indicating “No enviar correos” / “Do not send mail” in the subject line.


Users are hereby informed that we will be able to contact them in order to inform about any change or news in connection with our services.

On the other hand, we will build to send you communications related to the products or services offered by b!Play provided that you have consented to this expressly and specifically by marking the box for this purpose or through any other manifestation of express consent.

As a user, you may decline to receive commercial communications at any time by sending an email to stating this intention to withdraw your consent. Furthermore, that possibility will be available to Users in every commercial communication received via e‑mail.


This website uses cookies. Cookies are small text files that the website server places on the hard drive of Users’ equipment in order to collect statistical information about how they browse the site and to enable the viewing of advertising content. Cookies do not contain personal information. Users can set up their browsers to accept or reject cookies or to eliminate them after they have finished browsing a particular web site. However, in order to obtain more accurate information to enable the improvement of the content and its adaptation to Users’ preferences, b!Play recommends that you activate acceptance of cookies. Thank you for doing so. b!Play assumes no responsibility for any difficulties you may have in the operation of this website if you have turned off cookies.


b!Play will adopt all appropriate technical, legal and organizational measures consistent with the applicable data protection regulations in order to ensure, insofar as possible, the security of personal details.


Should the site contain links or hyperlinks to other Internet pages, b!Play will not exercise any kind of control over the said sites and their contents.


1.-Use of cookies

The web page owned by Bplay Global Content, S.L. uses cookies.

Cookies are files downloaded onto your computer when you access certain web pages. Cookies enable a web page, among other things, to store and recover information about a user’s browsing habits or about the equipment and, depending on the information they contain, about how the equipment is used. Moreover, cookies improve your browsing process as they enable the web site to offer you information that may be of interest to you, depending on how you use the web site or its content.

If you do not wish to receive cookies, please set up your Internet browser so that they are deleted from your computer’s hard disk, or so that it blocks all cookies or alerts you before they are installed. In order to continue without making any changes to the cookie configuration, simply continue browsing this web page.


The cookies we use do not store any personal information whatsoever nor any kind of information that could identify you, unless you wish voluntarily to register in order to use the services we make available or to receive information about promotions and contents of interest to you.

By continuing to browse on our website, you are indicating that your consent for the use of cookies as described above in accordance with the conditions contained in the present cookie policy. If you do not agree, please send an email to

3.-How to block cookies or eliminate cookies already installed

You can set up the options of your browser to enable, block or eliminate cookies installed on your device. You can find further information about how to do this for the most common browsers through the links included below:

However, in order to obtain more accurate details so as to improve the contents of the website and adapt it to your preferences, b!Play recommend that you activate the acceptance of cookies. Thank you for doing so. b!Play assumes no responsibility for any difficulties you may have in the operation of this website if you have turned off cookies.


 The web site owned by Bplay Global Content, S.L. may change this cookie policy in the light of legal requirements or in order to adapt the policy to instructions received from the Spanish Data Protection Agency.

For this reason, we recommend that users should visit it from time to time. Whenever significant changes are made to this cookie policy, they will be notified to users either on the website or through an email to registered users.


1.- You are visiting the web site owned by zx SL with its registered office in Madrid zx and holder of Tax ID card nº  B zx. The company is entered on the Madrid Companies’ Registry at Volume 33,274, Sheet 142, hereinafter b!Play.

You can contact b!Play through any of the following means:

2.- Access to and/or use of b!Play Sites confers the status of USER, who accepts, via such access and/or use, the General Terms and Conditions of Use established herein. The above-mentioned Conditions will apply irrespective of the General Terms and Conditions of Purchase which, when appropriate, the user must also comply with.

3.- b!Play’s Website provides the user with access to a range of information, services, tools, programs, data, designs, illustrations, content or images (hereinafter “content”) belonging to b!Play and protected by b!Play copyright or belonging to their customers and/or partners and protected by the copyright of their customers and partners, which the USER can access. The USER assumes responsibility for the use of the site and will make personal and reasonable use of it, but never for commercial purposes.

This responsibility is extended to registration, should this be needed, to access certain services or content. When registering, the USER will be responsible for providing true and lawful information. As a result of this registration, the USER can be provided with a password for which they shall be responsible, pledging to make diligent and confidential use of it.

4.- All materials contained in the website, including, but not limited to, texts, synopsis, images, illustrations, photographs, audio and video clips, graphics and designs (collectively Content) belong to their legitimate owner, all of them being protected by the applicable Spanish, EU and international regulations. As a result, the reproduction, distribution, public communication, transformation and/or availability to the public of all or part of the service or its content is prohibited.

Access to the website can only be performed via browsers available on personal computers or mobile devices.

Under no circumstances will there be any right of private copying of Content in favour of the User.

The User undertakes to refrain from using content contained on the website for commercial purposes, copying such content or a portion thereof, not performing any action with respect to content or the website aimed at the modification or deletion of any rights management information and protection measures against unlawful acts which protect them, not modifying or using the website content or Software so that there could be an invasion of user privacy or obtaining users’ personal information, and not copying, modifying, deleting or damaging any information contained on the servers used for the control and/or operation of the website.

The user does not acquire any rights over the content and can simply play them in their personal sphere. Any other use, access, reproduction, distribution, public communication, transformation, translation, rent, sale, commercial exploitation or availability of the contents included in the website to third parties in any form, in whole or in part, is expressly forbidden. Unauthorized use of the content will result in the corresponding legal liabilities. When the user detects any activity liable to infringe any intellectual property or industrial right, or any type of right, we ask that you contact us via the e-mail address

b!Play reserves the right not to authorize Content enjoyment by any User that shows evidence of, or is reasonably suspected of, an irregular activity. b!Play also reserves its right to exercise, where appropriate, any applicable legal action against those who seek to enjoy viewing the contents illegally or in violation of the law.

5.- Users undertake to make appropriate use of the contents and services (such as, for example, chat services, discussion forums or news groups) offered by b!Play through its web site and, by way of example but without limitation, not to use the same or the information contained in it for any commercial, political, advertising purposes nor for any commercial use, particularly through the sending of unsolicited email.

b!Play reserves the right to remove any comments and contributions that violate respect for human dignity, which are discriminatory, xenophobic, racist, pornographic, which constitute an attack against youth or childhood, public order or safety or that, in its opinion, are not suitable for publication. Under no circumstances will b!Play be held liable for the opinions expressed by Users in forums, chats or any other tools.

6.- b!Play assumes no liability in any case for any damages whatsoever that may arise. Specifically, by way of example, b!Play declines any and all liability in the following areas:

  1. The availability or operation of the web page, it services and contents and their quality or interoperability.
  2. The purpose for which Users wish the web page to serve their goals.
  3. Any breach of current legislation by users or third parties and, specifically, of any intellectual or industrial property rights owned by other persons or entities.
  4. The existence of malware or any other harmful computer item that might damage the computer systems of Users or third parties. It is up to Users, in all cases, to have appropriate tools available for the detection and disinfection of such items.
  5. Fraudulent access by unauthorized third parties to the contents or services or, where appropriate, the capture, elimination, alteration, modification or manipulation of messages and communications of any kind that may be made by such third parties.
  6. The accuracy, truthfulness, up-to-date status and usefulness of the contents and services offered and any subsequent use made of the same by Users. B!Play will use all reasonable means and its best efforts to facilitate up-to-date reliable information.
  7. Harm caused to computer equipment while accessing the web page and any damage caused to Users by service disruptions originating in any failure to connect or disconnections from telecommunications networks.
  8. Damages arising due to circumstances of force majeure or acts of God.


7.- Everything relating to the data protection policy is reflected in the privacy policy document.

8.- Everything relating to Users’ browsing and the use of cookies is reflected in the cookie policy document.

9.- In the event that the website contains links or hyperlinks to other internet sites, b!Play shall have no control over any such sites or their content. b!Play shall not be liable in any way for content belonging to third-party sites or links to them and does not guarantee the availability, quality, reliability, accuracy, scope, veracity, validity or composition of any materials or information contained on any of these hyperlinks or any other websites. Likewise, the inclusion of these external links implies no association, merger or involvement whatsoever with regard to the linked entities.

10.- b!Play reserves the right to refuse or withdraw user access to the Site and/or the services offered with no prior notice, at its own discretion or that of any third party, in the event of any breach by users of these General Terms and Conditions of Use or its Privacy Policy.

11.- b!Play will pursue any breach of these terms and conditions and any misuse of its Site, pursuing all legally applicable civil and criminal channels.

12.- b!Play reserves the right to carry out any modifications it considers appropriate on its portal without prior notice, with the power to change, eliminate, or add both content and services rendered through the portal as well as the way in which these appear represented or depicted on its portal.

13.- The relationship between b!Play and the USER shall be governed by the Spanish Law in force and any dispute shall be submitted to the courts of MADRID.

14.- The services of b!Play are addressed at Users over 18 years of age. Persons under this age are not authorized to use our services and, therefore, must not submit their personal details. We inform you that, if this circumstance arises, b!Play declines all responsibility for any possible consequences that may stem from the failure to comply with the notice contained in this clause.